All work
Explore the projects and TOPCAST’s role in each one.
PUBG MOBILEGaming content
Our contribution
Short videos for PUBG MOBILE’s official Malaysian channel across seven update programmes. The work combines gameplay features, tips and new mechanics with relatable player situations, local humour and seasonal content.
The V4.2 acceptance report records 14,829,155 views and 287,809 engagements across 53 distinct TikTok post links. Historical programme snapshot.
Project scope
- V3.8 — 38 listed entries
- V3.9 — 25 listed entries
- V4.0 — 16 listed entries
- V4.1 — 26 listed entries
- V4.2 — 53 distinct TikTok post links
- V4.3 — 44 listed entries
- V4.4 — 69 listed entries, including WOW, four maps and voicepacks
Published examples
Honor of KingsLocalised content
Our contribution
Hero introductions, combo and role tutorials, skin and crossover spotlights, player humour and community content across three programmes. Creative references include Puteri Gunung Ledang, Merdeka and Durian Rumble.
The Q2 2025 report records 9,336,553 views. The three programmes contain 171 listed entries, including repeated post references and four Drive deliverables; this is not a count of unique public videos.
Project scope
- Q2 2025 — 55 listed entries
- Q3 2025 — 60 listed entries
- Q2 2026 — 56 listed entries
Published examples
PUBG MOBILE × MASDOMusic & creators
Our contribution
Music and voicepack promotional content, artist reactions and interviews, creator publishing and event-attendance coordination. Campaign rewards included 30 concert tickets, six meet-and-greet passes and 100 merchandise sets.
The creator subsection reports 1,662,575 Day-14 views and 134,593 engagements across 49 publishing placements. This is not the total reach of the broader campaign.
Project scope
- MASDO voicepack — teaser, promotional video and reactions
- Setia Bersamamu — music, 49 creator placements, appearances and community rewards
Published examples
NAZU × PUBG MOBILEMusic & creators
Our contribution
An official lyric video and eight TikTok placements, supported by release promotion, artist-led gaming content, highlights and interviews. Formats also included release and livestream preheat.
The programme report records 5,447,200 views and 84,646 engagements across nine placements. Historical reporting snapshot.
Project scope
- Pura Pura — nine placements, including one lyric video and eight TikTok posts
Published examples
Voicepack campaignsTalent & creators
Our contribution
Infiniti promotional content connects the voicepack with its artists, including Kidd Santhe, Yonnyboii and Malique, alongside a Topcast review. Fazz Ahmad Phase 1 spans two in-game and parody videos on official and creator TikTok accounts.
Reported views for the two-video Fazz Ahmad Phase 1 programme only. Infiniti activity also appears within the V4.4 programme.
Project scope
- Infiniti / V4.4 — artist content and Topcast review
- Fazz Ahmad / Phase 1 — two in-game and parody videos
Published examples
PUBG MOBILE communityCommunity & events
Our contribution
Ramadan stories and regional Squad Showdown promotion, plus community tournament content and livestream coverage. Anniversary work includes Yoodo Gank interviews, showmatch promotion, performances, crowd challenges, highlights and event recaps.
The Ramadan / Squad Showdown report records 5,436,158 views and 7,812 engagements. Tournament and anniversary work are separate, partly overlapping programmes.
Project scope
- Ramadan / Squad Showdown — ten placements
- Anniversary event content — 15 placements
- V4.3 community tournament — six promotional entries and six stream entries
- 8th anniversary showmatch — eight placements
Published examples
PUBG MOBILE × Krispy KremeBrand collaborations
Our contribution
Campaign content spanning donut redemption, gatherings, cosplayer activities and product features. The programme records eight placements on game accounts and nine on Krispy Kreme Malaysia’s TikTok.
Project scope
- PUBG MOBILE × Krispy Kreme — 17 placements across game and partner accounts
Published examples
PUBG MOBILE × Spider-ManBrand collaborations
Our contribution
Three content concepts across five TikTok and Instagram placements, spanning a Soloz collaboration, Daily Bugle-themed content and premiere coverage.
Historical views reported for the Spider-Man programme’s five placements. Views do not represent unique audience reach.
Project scope
- PUBG MOBILE × Spider-Man — three concepts and five placements
Published examples
Tim Hortons × PUBG MOBILEBrand activations
Our contribution
Event rundown development, game formats and map selection with the activation team for the Tim Hortons × PUBG MOBILE event at Pavilion Bukit Jalil.
Project scope
- Pavilion Bukit Jalil activation — rundown development, game formats and map selection
Published examples
World of WonderCreator maps & content
Our contribution
WOW documentary content published across Malaysian and global PUBG MOBILE channels, alongside map-creator coordination. The V4.4 programme records four map-creation entries by Warez and Kacang; those entries also belong to the broader V4.4 programme.
Project scope
- WOW documentary — five TikTok, Instagram and Facebook placements
- V4.4 / Warez — Keirin Bicycle Race and Village House Escape
- V4.4 / Kacang — 1 vs 1 vs 1 Fun and Lari Bola Sepak
Published examples
New Year / PUBG ManSeasonal content
Our contribution
New Year and PUBG Man content recorded as two concepts across eight placements. This seasonal programme is presented separately from the update-led content programmes.
The New Year / PUBG Man report records 464,278 views and 2,879 engagements across eight placements. Historical programme snapshot.
Project scope
- New Year / PUBG Man — two concepts and eight placements
Published examples
Project names describe collaboration contexts. Figures are historical report snapshots, not unique audience reach. Related programmes may share content and should not be added together.